About

Direction, design and motion for brands, products & services. With 19 years of experience leading global campaigns for iconic brands like Coca-Cola, Marc Jacobs, and Skechers, P.J. blends cultural insight with cutting-edge innovation.

P.J. is currently directing and developing high-impact campaigns and visual content systems across a variety of platforms including digital, social, TV, interactive, print and beyond. His work spans campaign development, visual identity, design, motion and A.I. with recent projects launching globally.

From 2016–2020, he helped Skechers redefine its brand and product lines, reaching new audiences through fresh campaign approaches, unique messaging, innovative creative execution, and effective leadership.

In 2014, P.J. co-founded Mini & Maximus, a modern, art-driven children’s clothing line that quickly became a fan favorite among celebrities like Kim Kardashian, Gwen Stefani, and others who embraced the brand and encouraged mothers to explore and shop the collection.

P.J.’s mission is to empower, inspire, and uplift creators, brands, and consumers through imaginative storytelling, tasteful execution, and strategic messaging that resonates with a variety of audiences.