Disney X Jewelmark

Courage To Shine Campaign

Disney & Jewelmark tasked me with the challenge of bringing the “Courage To Shine” campaign to life for Enchanted Disney Fine Jewelry. Our story fuses the timeless Disney magic with the modern elegance of fine jewelry.

Set against the magical moment of the Beast’s surprise proposal to Belle, I incorporated a magical pixie dust particle trail element into the campaign in order to weave together key moments of our dreamlike fairytale, inspire women to have the courage to shine, build a sense of magical fantasy & elegantly showcase the amazing jewelry styles.

Enchanted-Disney-Fine-Jewelry-Courage-To-Shine-Campaign-By-PJ-Wilson